Which of the following benefits of the mobile app optimization and personalization capabilities of Adobe Target are true?

The benefit that allows customers to receive an efficient app experience tailored to their preferences is central to Adobe Target's mobile app optimization capabilities. This personalized experience is achieved through analytic insights and targeting mechanisms that adapt content, features, and messaging to individual user behaviors and preferences. By utilizing data gathered from user interactions within the app, Adobe Target enables marketers to configure experiences that resonate with users on an individual level, thereby enhancing engagement and satisfaction.

This personalization is essential as it directly influences user loyalty and overall app performance. When customers encounter relevant content and interactions, they are more likely to remain engaged with the app, leading to a higher likelihood of repeat usage and customer retention.