When using the out-of-the-box Target integrations with Adobe Experience Manager, what are you limited to?

The correct choice highlights the specific capabilities that are available when integrating Adobe Target with Adobe Experience Manager (AEM). When using the out-of-the-box integrations, you can perform A/B testing, which allows you to compare two or more versions of content to determine which performs better with users. Additionally, Experience Targeting enables marketers to deliver personalized experiences to specific audience segments based on defined rules, enhancing engagement and conversion rates.

These features are fundamental for optimizing web content and user experiences, reinforcing the practical application of Adobe Target within the AEM environment. The combination of A/B testing and Experience Targeting allows marketers to not only test variations but also tailor experiences to different user segments effectively, ensuring that the most relevant content reaches each user.

The other options include functionalities like Recommendations and Automated Personalization, which, while powerful, may not be directly available or are not as specifically tied to the basic out-of-the-box integration with AEM, focusing instead on more advanced personalized experiences and content delivery methods that might require additional setup or specific configurations. Therefore, the choice reflects the essential and readily accessible capabilities for users utilizing this integration.