What role determines if a user can add additional administrators in Adobe Target?

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The role that determines if a user can add additional administrators in Adobe Target is the Marketing Cloud Admin. This role encompasses the necessary permissions required to manage user access and permissions across the various Adobe Experience Cloud applications, including Adobe Target. With this level of administrative authority, the Marketing Cloud Admin can grant permissions and manage other user roles, which includes the ability to add new administrators.

The responsibilities of the Marketing Cloud Admin typically involve overseeing the administrative functions of the accounts, managing user permissions, and ensuring that the right individuals have the appropriate access to functionalities within Adobe Target. This role is crucial for maintaining the security and operational integrity of the applications within the Adobe ecosystem.

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