What does "Content Delivery Network (CDN)" aim to achieve in Adobe Target?

The aim of a Content Delivery Network (CDN) in Adobe Target is to distribute content closer to users' locations. By caching content in various geographic locations, a CDN ensures that when users access content, it is delivered from the server closest to them. This reduces latency and improves load times, leading to a better user experience. The primary goal of a CDN is to optimize performance, making sure that users receive fast and reliable access to content, regardless of their physical location.

This optimization is critical when running experiments or personalizing experiences in Adobe Target, as it can significantly enhance user engagement and overall satisfaction with the content being delivered. The faster load times achieved through a CDN can also have positive impacts on conversion rates and other key performance indicators.